Using artificial intelligence to crawl media reports and populate a database of every shooting in the U.S. was the bold idea of Everytown For Gun Safety’s new “Labs” initiative. I was tasked with developing the branding for the overarching Labs brand, and the introductory product, EveryShot. For EveryShot, I was hired to design the complete product from UX to visual design. The end product is a website that organizes data in map and list views, allows the user to compare states and make their own charts.
Information Architecture
User Experience
User Interface
Branding
Visual Design